SEO: What is Search Engine Optimization?
Are your customers able to find your website when they search on Google or Bing?
Search Engine Optimization: Root of Organic Searches
SEO, or Search Engine Optimization, is very crucial to getting found in search engines and ranking organically. The competition to rank high for certain words and phrases is usually very high
and websites constantly need to evolve for the ever-changing landscape. It's possible to be #1 on Tuesday and then be #6 on Wednesday. MXS Solutions has strategies and internal processes that not only bring dealership's websites up in rankings but help keep them there as well.
Google, Bing and other search engines update their algorithms the provide optimal results for people using their search engines. They keep these updates coming in attempting to reward websites that follow proper procedures and structured data and penalize websites that attempt to rank with less-than-favorable practices (commonly known as "black hat seo"). Where does your dealership's website fit? Are you currently suffering from a penalty imposed by Google or Bing from one of these practices? MXS Solutions experts can address these and other website related items to get your dealership website back on track.
Buzzwords: What really matters
Hot trends with seminars from the likes of Digital Dealer, etc., is to push the latest buzzwords. One of the biggest buzzwords is "duplicate content", and this is a problem that plagues almost every (if not all) inventory-based websites. Sure, different vehicles are being sold, but Google sees it as the same structure regardless of the data, thus it's a "duplicate page." There are a few things that can be done with these, but unfortunately not too much as we're all at the mercy of the web hosts like Dealer.com, Cobalt.com, Dealer E-Process, etc.
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Our Services
Content Creation
We create content for each and every single car coming off the line so you can maximize the chances you have of selling the vehicle to a visitor. With strategically placed content forms, phone numbers, graphics and more you will convert clicks into sales!Read More
Custom Banners and Graphics
With our custom graphics and banners your website will be eye-catching and interesting. By putting new offers in front of visitors on a daily basis you will maximize your potential customers interest in your dealership.Read More
Built in SEO
With our state of the art SEO techniques we will be able to turn your page into a highly ranked SEO powerhouse. By creating pages with the correct terms, we will have you ranking higher than your competitors.Read More
Coupons and Specials
We will create your coupons and specials so your website will be filled with offers and incentives for your current customers to take advantage of, and so your future customers know that you care.Read More